Welcome to AdSultans!
Before we can officially launch your campaign, we need to ensure all your assets, access, and information are ready. This checklist outlines everything you should prepare before submitting your Insertion Order (IO) to your AdSultans Account Manager.
π 1. Account & Business Information
Make sure youβve shared the following details:
β Advertiser's Name
β Advertiser's Website
β Advertiser's Category - Example: Automotive Dealer
π― 2. Campaign Details
Help us understand what the campaign looks like for your client:
Campaign start and end dates
Budget Splits - Monthly / Weekly / None
π‘ Tip: We usually recommend monthly flights if the campaign is longer than 1 month
π₯ 3. Audience Targeting
Provide the details weβll need to reach the right audience:
Target demographics (age, gender, interests, behaviors)
Geographic targeting (State, City, Metro, Zip codes, Radius)
Retargeting data (Only Applicable if the AdSultans pixel is already installed for more than 2 weeks on the client's website)
π’ 4. Creative Assets
Ensure all your ad creatives are finalized and meet platform requirements:
Display ads (correct size and file type)
Video ads (approved aspect ratios and lengths)
Audio Ads (correct size and file type)
Landing page URLs
UTM tags or tracking parameters
β οΈ Reminder: Double-check that your creatives comply with platform policies to avoid disapprovals or delays - Creative Specs can be found HERE
π 5. Final Pre-Launch Review
Before submitting your IO, confirm that:
Campaign details and KPIs are finalized
Budget splits are approved
All tracking is tested and verified (If applicable)
Creatives are reviewed and approved
The IO is filled out with all details.
β Ready to Launch?
Once everything is ready, send all materials and confirmations to your AdSultans Account Manager or email [email protected] with the subject line:
βCampaign Launch - [Your Agency Name] - [Advertiser's Name]β
Our team will review your submission, confirm setup completion, and share your launch timeline.
π¬ Need Help?
If you have questions about campaign setup, targeting, or creative specs, reach out to your AdSultans Account Manager for help.
